Effective Date: September 28, 2016
We at McCann Erickson Guangming Ltd. (“McCann Health”, “we” or “us”), respect your concerns about privacy. This Privacy Notice describes the types of information collected through the McCann Health website at http://www.mccannhealthchina.com (the “Site”), and how we may use the information, with whom we may share it and the choices available to you regarding our use of the information. We also describe the measures we take to safeguard the information and tell you how to contact us about our privacy practices.
We may collect and store personal information (such as name and other contact details) that you choose to provide to us when you provide them through the Site. The types of personal information we collect may include:
- Contact information, such as your name and e-mail address; and
- Other personal information you may submit to us, such as when you contact us.
We are committed to making your online experience with our Site informative and relevant. To achieve this, we collect certain information by automated means, such as your IP address, the type of internet browser you are using, devise characteristics, operating system, language preferences, referring URLs, information on actions taken on the Site, how many users visited our Site and dates and times of Site visits. We collect this information by various means, as explained below.
Web beacons (aka pixels) are small graphic images or other web programming code, which are used for a number of purposes, including to count visitors to a website, track traffic patterns of visitors as they navigate the Site or to determine whether content was viewed. As with cookies, the information that web beacons collects is aggregated “click stream” data, and is not associated with you as an individual, unless you have chosen to communicate with us by email.
The providers of third-party apps, tools, widgets and plug-ins on this Site, such as social media sharing tools, also may use automated means to collect information regarding your interactions with these features. This information is collected directly by the providers of the features and is subject to the privacy policies or notices of these providers. To the extent permitted by applicable law, we are not responsible for these providers’ information practices.
We may use the information we obtain about you both to further our relationship with you and for other purposes, including to:
- Respond to your requests, questions and comments;
- Communicate with you about other topics that we think may be of interest to you;
- Provide any white papers or documents you may request;
- Verify your identity to ensure security for the other purposes listed here;
- Operate, evaluate and improve our business (including developing new services; managing our communications; determining the effectiveness of our advertising; learning about our visitors, analyzing our services and website; and facilitating the functionality of our website); and
- Comply with applicable legal requirements and industry standards and our policies.
In addition, we use information collected online through cookies, web beacons and other automated means for purposes such as (i) recognizing your computer when you visit the Site, (ii) tracking you as you navigate the Site, (iii) improving the Site’s usability, (iv) analyzing use of the Site, (v) managing the Site, and (vi) personalizing the Site. We also use this information to help diagnose technical and service problems, administer our Site, identify users of our Site, and gather demographic information about our users. We use clickstream data to determine how much time users spend on web pages of our Site, how users navigate through our Site, and how we may tailor our Site to better meet the needs of our users.
We may use personal information for other additional purposes. We will identify these additional purposes at the time of collection.
You may opt out of Google Analytics by visiting
This Site is not designed to respond to “do not track” signals received from browsers.
We do not sell or otherwise disclose personal information we collect about you, except as described herein or otherwise disclose to you at the time the data is collected.
We may share your information among McCann Health-related entities. We also may share information provided by our visitors to this Site with service providers we have retained to perform services on our behalf, including without limitation, hosting or operating this Site, carrying out your requests, responding to your inquiries, and analyzing data. We require these service providers by contract to appropriately safeguard the privacy and security of personal information they process on our behalf.
We may disclose information about you (i) if we are required to do so by law, regulation or legal process (such as a court order or subpoena), (ii) in response to requests by government agencies, such as law enforcement authorities, or (iii) when we believe disclosure is necessary or appropriate to prevent physical harm or financial loss or in connection with an investigation of suspected or actual illegal activity.
We reserve the right to transfer any information we have about you in the event we sell or transfer all or a portion of our business or assets (including in the event of a reorganization, dissolution or liquidation).
We may transfer the information we collect on this Site to other countries other than in which the information was originally collected. Those countries may not have the same data protection laws as the country in which you initially provided the information. By submitting your personal data, you consent to this transfer. When we transfer your information to other countries, we will protect that information as described in this Privacy Notice.
We maintain administrative, technical and physical safeguards designed to protect the personal information you provide against accidental, unlawful or unauthorized destruction, loss, alteration, access, disclosure or use. However, due to the inherent open nature of the Internet, we cannot guarantee that communications between you and us or the information stored on this Site is absolutely secure.
The Site may provide links to other websites for your convenience and information. These websites may operate independently from us. Linked sites may have their own privacy notices or policies, which we strongly encourage you to review to better understand their procedures for collecting, using and disclosing personal information. We are not responsible for the content of the linked websites, any use of these sites, or the privacy practices of these sites.
We offer you certain choices in connection with the personal information we collect about you, such as how we use the information and how we communicate with you. To update your preferences, ask us to remove your information from our mailing lists, exercise your rights or submit a request, please contact us as indicated in the “How to Contact Us” section of this Privacy Notice.
We reserve the right to change or add to this Privacy Notice from time to time and will post any revisions on the Site. We will indicate at the top of the Privacy Notice when it was most recently updated. Your continued use of the Site subsequent to any change to this Privacy Notice constitutes your acceptance of the change. Please review this statement periodically to ensure you are aware of any changes or updates to this Privacy Notice.
If you have any questions about this Privacy Notice or our privacy practices, please feel free to email us at Inquiry.email@example.com or write to:
McCann-Erickson Guangming Lid.
9/F Zhao Weil Building
Chao Yang District
Attention: [President, McCann Health Greater China]